People’s motives are expressed in language, but capturing motives from language is costly and time-consuming. Artificial intelligence can help.
Cankat Demirkol from 100 Worte Sprachanalyse
Cankat Demirkol is studying business informatics at Heilbronn University. During his practical semester he is working in the field of online marketing at 100 Worte Sprachanalyse GmbH. There he is responsible for the administration of social media channels, runs the 100 Worte blog and is in charge of search engine optimisation.