What is business analysis and which strategic and operational activities are addressed?
Enabling change in companies
The International Institute of Business Analysis (IIBA) defines in the Business Analysis Guide – the so-called BABOK – business analysis as an activity to facilitate change in a company by defining the company’s needs and recommending solutions that add value to stakeholders. This definition addresses strategic and operational activities of business analysis. Strategic activities include:
- Identify information and understand business
- Analyse and define demand
- Identify and evaluate solutions
Operational activities in business analysis include:
- Define requirements
- Implement change
Business Analysis Process Model
In combination with strategic and operational activities, we often speak of a business analysis process model in which a go- or no-go decision must be made according to the strategic aspects of the analysis. In this context, reference is often made to the skill model of the “T-shaped business analyst”, who should have a broad knowledge in various areas such as IT, processes or organisations in order to keep an eye on the corporate strategy as a whole. In addition, however, in-depth knowledge is also required for special areas of application so that, for example, concrete IT processes can also be optimised.
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