Dr Martina Weifenbach, Mental Health Expert
Dr Martina Weifenbach is a pioneer in the connection between mindfulness, sustainable innovation and good work. She is the author of "Achtsamkeit und Innovation in integrierten Organisationen" and "Erfolgsformel Achtsamkeit", and works as an executive coach and managing director of myndway. myndway is a company that offers training and consulting in the areas of mindful leadership, mental health and sustainable innovation.
Dr Martina Weifenbach has already conducted over 1,000 mindfulness training sessions for international corporations and medium-sized companies from various industries and has worked for companies such as Deutsche Telekom, Google and Mercedes Benz as well as for Berlin start-ups in the areas of innovation, strategy and human resources. During her doctorate at the University of St. Gallen, at HIIG in Berlin and at UC Berkeley, she developed a cognition model for the design of change processes.
As a keynote speaker, lecturer and consultant, Dr Weifenbach shares her vision of human and successful companies with the world. Born in the Allgäu, she came to Berlin and stayed. She loves mountain tours, her family and ice swimming, which she passes on as a Wim Hof instructor.
Website
Guest contribution by Dr Martina Weifenbach, Mental Health Expert | Mar 4, 2024
Why do companies often struggle with innovations that affect their own business model, and how can mindfulness help here?